mtv Style is moving! come with us to mtv news »

Nicki Minaj Pink Friday Special Edition

Nicki Minaj's Pink Friday Special Edition fragrance campaign.
Photo: @NickiMinaj's Twitter

We're going to be totally honest—it's hard to keep up with Nicki Minaj. Between her Kmart clothing line, fragrance, lipstick, and, you know, entire music career, girl has A LOT going on. I mean, just this past weekend she dropped two giant pieces of fashion and beauty news like it ain't no thing. First, remember how we mentioned that Barbz would be releasing a special edition of her Pink Friday fragrance in March? Well, the scent finally dropped (you can purchase it here!), but not without a GORGE, pinked-out campaign to go along with it. She mirrored her perfume bottle perfectly by sporting straight platinum (see: white) locks with blunt bangs and a pink latex top. She finished the look with a gold nameplate necklace and bamboo earrings and IN. SANE. two-tone pink and silver glitter lids and her signature cotton candy pout. #WERK

Read More...

Tags , , , , , , ,

Justin Bieber

Justin Bieber's new fragrance, The Key.
Photo: @JustinBieber's Instagram/Courtesy Photo

Ohhhh SNAP. Beliebers, how are we doing? We know most things come to a screeching halt when Justin Bieber drops an announcement bomb like this. I'm referring, of course, to Biebsie's grand Twitter reveal of his brand new, forthcoming third fragrance, The Key. Justin uploaded a snap of the opaque white bottle laying on a strategically zhuzhed sheet of black satin and next to a light pink rose barely in-frame. Accordingly, the Bieber Army erupted with excitement. At press time, Justin's cryptic "#whatiskey" tweet has garnered more than 35,000 retweets and the number just keeps growing.

Read More...

Tags , , , ,

nova perfume

Julia Zangrilli of NOVA perfume.
Photo: MTV

Living in New York has its special perks and my favorite has to be that you're surrounded by wonderful people doing fascinating things. Last year, my friend Julia Zangrilli up and decided she would become a perfumer which at the time felt spectacularly random. Her company, NOVA, is based in Brooklyn, New York, and the bulk of her business is comprised of custom fragrances. Here's the deal: you make an appointment to visit her studio in Williamsburg and she walks you through an evaluation of what scents you find yourself responding to and she makes you a one-of-a-kind eau de parfum. Its exact formulation is yours and yours only and the composition (basically the recipe card) is tucked away in a secret location until you need to re-up.

Now I know it sounds rather straightforward but unless you're born as a bajillionth generation perfumer to a family of known noses, gaining a foothold into the industry poses an enormous challenge. Julia first enlisted in an introductory class and then matriculated in an intensive course at the Grasse Institute of Perfumery in Grasse, France, a.k.a. the perfume capital of the world. After months of gaining confidence from friends and mentors, she finally launched her own line. NOVA's first retail scent, Chakra, is available for preorder and in a highly scientific poll conducted among three other friends over a bottle of rosé, it smells "bonkers," "expensive as hell," and "WANT."

Read More...

Tags , , ,

Demi Lovato

Demi Lovato shows us the true meaning of beauty rest.
Photo: @ddlovato's Twitter

Earlier this week, we saw Demi Lovato reveal that the manicure she rocked at the 2013 MuchMusic Video Awards found its way onto her tips while she was getting some much-needed pre-show shut-eye. D slept face-down on a couch while her favorite nail artist, Stephanie Stone, hooked her up with some killer tips. (They were black with gold beads used as studs if you were wondering.) When we first saw this snap, we were all, "ZOMG, this brings new meaning to the term 'beauty rest,'" and "Mannnnn, I really wish my sister/roommate/boyfriend would do that for me..." etc.etc., but THEN, she uploaded a video of it.

Read More...

Tags , , , ,

Justin Bieber

Justin Bieber debuts filled in tattoo sleeve.
Photo: Splash News

Welp, at this point, we're just confirming the inevitable. Justin Bieber has finally gotten that left forearm tattoo sleeve. We say "inevitable" because the way he's been racking up permanent emblems on that specific spot over the past several months more than suggested that this would be on the horizon. It started innocently enough, Biebsy inked himself with "Believe" in cartoon block letters in commemoration of his coming-of-age album of the same name. Then, he added this owl illustration. Next to that, he branded himself with a mysterious "X," and from there, the progression accelerates to break-neck speeds.

Read More...

Tags , ,

Katy Perry Vogue

Katy Perry in the July issue of 'Vogue.'
Photo: Vogue/Annie Leibovitz

In case you missed one of THE biggest moments in MTV Style history, last Friday Katy Perry graced her first-ever Vogue magazine cover. Eeee! She was a VISION in a romantic, off-the-shoulder fall floral get-up, and today even more glorious images from the spread were released. In one photo, she lounges on a barrel of hay in a gorge Zac Posen red duchess-satin strapless dress worn over a cream Blumarine frock. She knocked it out of the park with her on-point retro beauty game, which features a matte red lip, glossy brown lids, and strong brows.

Read More...

Tags , , , , , , ,

True Blood Nail Art

Photo: Via Brit Nails

You guys, it legit seems like FOREVER since we've watched/discussed/drooled over our favorite True Blood characters. Between Bill, Eric, Alcide and Jason we could barely keep our shiz together when their chiseled abs graced our small screen, and luckily, the Bon Temps drama has returned after a long-awaited hiatus for its sixth (!!!) season. The premiere, which happened last night, was a friendly reminder that we need more vampy goodness in our lives, so to celebrate, we rounded up five amazing nail designs to show off our True Blood fandom in the most fashiony way possible. First up, a GORGEOUS set that features a straight-up perfect dark-to-light red ombre, splattered blood, the show's logo, and a drippy tip. Killer.

Read More...

Tags , , , ,

Rihanna Mac Summer

Rihanna for MAC.
Photo: Courtesy of MAC

Welp, if there's anything we know for sure, it's that Rihanna's collab with MAC Cosmetics was (and still is!) a surefire hit. We've been freakin' ever since we heard that she'd be dropping four (yes, four) RiRi <3 MAC collections throughout 2013, and, in case you missed it, her debut lipstick, RiRi Woo, sold out in within the first three hours it was released. In. Sane. Today, we FINALLY get to feast our eyes on her first full RiRi <3 MAC collection, just in time for summer! Rihanna's five-piece set includes three lipsticks, a powder blush duo, and MAC's infamous lustre drops. PERF.

Read More...

Tags , , , ,

Taylor Swift Fragrance Awards

Taylor Swift at the 2013 Fragrance Foundation Awards on June 12 in New York.
Photo: Getty Images

Dang, if there's one person on top of their perfume game, it's Taylor Swift. Last night, she stopped by the 2013 Fragrance Foundation (FiFi) Awards, where she was nominated for an award (along with Justin Bieber and Lady Gaga) for her previous Wonderstruck Enchanted scent. Not only did accept the award for Fragrance Celebrity of the Year (yay!), but she looked dang good while doing it.

Read More...

Tags , , , , ,

Robert Pattinson Dior Homme

Robert Pattinson for Dior Homme.
Photo: @Dior's Twitter

In case you're wondering, we're STILL freaking out over Robert Pattinson being named new face of Dior Homme yesterday. But, today we were hit with even more, fashion-y RPattz goodness—Dior tweeted the first official photo from their campaign last night, and OMG, we can already tell this is going to be one sultry shoot! The black and white photo, shot by Nan Goldin, features a fully-bearded (!!!) Robert looking stoic in a ribbed sweater, jeans and, well, not much else. Yesterday, we peeped sneak peek photos (super grainy ones, nonetheless) from a Dior party earlier this week and got the feeling that something, erm, sensual was happening in them. (See: Robert shirtless in a bed with an equally-naked lady.)

Read More...

Tags , , , ,

About This Blog

MTV Style follows how people express themselves through fashion and beauty, from our favorite pop culture icons to you, the reader. We cover the fun, loud side of the industry with news, trends, interviews, videos, and more — MTV Style is fashion at full volume.

+ E-mail the editors: style@mtv.com
+ Follow us on Twitter:
@MTVstyle

+ Like us on Facebook:
Facebook.com/MTVstyle

+ Find us on Tumblr:
MTVstyle.Tumblr.com

+ Find us on Google+:
+MTVstyle


Editorial Director
Sophia Rai
Staff Editor
Gaby Wilson
West Coast Editor
Chrissy Mahlmeister
Assistant Editor
Maeve Keirans
Editorial Assistant
Jessie Peterson

Featured Comment

I love these two as a couple. What a festive way to celebrate two important events in their life. Mariah looks like a dream.

Posted by Journey on Mariah Carey And Nick Cannon Shut Down Disneyland To Renew Vows In Cinderella-Themed Ensembles
©2014 Viacom International Inc. All Rights Reserved. MTV and all related titles and logos are trademarks of Viacom International Inc.