MTV Style | Campaigns

Nicki Minaj Or Katy Perry: Who Wore A Futuristic Head-To-Toe Pink Ensemble Better?

Posted 5/7/12 1:25 pm EST by Chrissy Mahlmeister in Campaigns, Performance Outfits

Nicki Minaj Katy Perry Futuristic Ensembles

Nicki Minaj for Pepsi and Katy Perry at the American Music Awards on Nov. 20.
Photo: Courtesy of PepsiCo/Getty Images

Ever since we peeped Nicki Minaj's Pepsi campaign photo last week, we just couldn't stop thinking about her head-to-toe bubblegum pink metallic space age ensemble. Then, her commercial debuted today, and it hit us—she is TOTALLY channeling Katy Perry's bright pink futuristic outfit from the American Music Awards last fall! Now that we've put the photos side by side, we can't help but gush over our style sleuthing. From the hair to the lips to the dress, EVERYTHING is doused in a shades of pink that are undeniably the same. In the commercial, Nicki wore a structured sparkly ensemble with statement shoulders (just like Katy!) and a light pink paneled bustier. She paired her fierce frock with shiny metallic leggings and matching high-top sneakers. She sported a Snooki-approved pouf in her cascading cotton candy-colored hair with matching lipstick.

Tags 2011 American Music Awards, Campaigns, Johnny Wujek, Katy Perry, Nicki Minaj, Pepsi, Who Wore It Better

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Agyness Deyn Dances to Blaqstarr in Rebecca Minkoff Spring/Summer 2012 Video

Posted 5/1/12 5:19 pm EST by Maud Deitch in Campaigns, Designers, Models

Agyness Deyn in Rebecca Minkoff's Spring/Summer 2012 Video.
Photo: Courtesy of Fashion Foie Gras' Youtube Channel

Could Agyness Deyn get any cuter? It's really ridiculous. If you have any doubts about the white haired model's complete and utter adorability, look no further than Rebecca Minkoff's new spring/summer2012 viral video. Featuring Agyness full of smiles, dancing around in the hazy summer sun, the clip is a perfect compliment to the collection, which mixes neon accessories, sheer maxi dresses, bright prints and crop tops. We're putting that blazer on our wish list immediately, and would kill for those lace-up high-top leather espadrilles (my birthday is in August, if you're taking notes). Agyness twirls and hops and wiggles along to a new track from Blaqstarr's upcoming album Here We Are, which is coming out in the fall. The song, called "She is Love," has warm weather hit written all over it, with a hand-clap beat, shimmery keyboards and a chorus that get’s stuck in your head on the very first listen.

Tags Agyness Deyn, blaqstarr, Rebecca Minkoff

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Selena Gomez Reveals Debut Fragrance Ad

Posted 5/1/12 3:30 pm EST by Gaby Wilson in 'It' Girls, Beauty, Campaigns

Selena Gomez reveals debut fragrance ad.
Photo: Courtesy of SelenaGomez.com

Remember that time we found Selena Gomez in a giant fish tank filled with purple water? Okay, the water was only waist-deep and she was probably hoisted and lowered into it by a team of bluebirds, but it was shocking nonetheless. We were all, "What the what??" until we realized it was all for her upcoming fan-sourced fragrance debut, and now, we can finally see finished product!

Tags Campaigns, Celebrity Fragrances, Fragrances, Selena Gomez

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Charlotte Free Is The New Face Of Maybelline!

Posted 4/24/12 3:00 pm EST by Chrissy Mahlmeister in Campaigns, Models

Charlotte Free backstage at the Jeremy Scott fall 2011 fashion week show in New York.
Photo: Getty Images

We are sososo excited to announce the news that our FAVE pink-haired model and muse Charlotte Free is the new face of Maybelline New York. She's been on our radar since we spotted her at Jeremy Scott's fall 2012 show (above) and on Terry Richardson's Tumblr showing off her spunky self. Just last week she released her Forever 21 collection (which we LOVE), so consider us officially on-board the Charlotte Free train. The best part, though, miiigghhtt be the video Maybelline released to debut the exciting news. In the vid, Charlotte tells P'trique (you know, that hilar dude from all those S*** Fashion Girls Say videos) the scoop in secret, but he can't help but blab it to everyone in the fashion biz! We love the cameos from Betsey Johnson, fashion writer Derek Blasberg, and The Real Housewives of New York City's Jill Zarin. Check out the video below, and tell us how many fashion industry insiders you can spot!

Tags Betsey Johnson, Campaigns, Charlotte Free, Maybelline, Models, P'trique

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Jeremy Scott Teams Up With Nicki Minaj For Fall 2012 Adidas Campaign

Posted 4/17/12 10:00 am EST by Chrissy Mahlmeister in Campaigns, Designers

Nicki Minaj will appear in Jeremy Scott's next adidas Originals campaign.
Photo: Getty Images/Courtesy of @ITSJEREMYSCOTT's Twitter

Well, isn't THIS fun? It looks like our ol' fashion fave Jeremy Scott is shooting his fall 2012 Adidas campaign with Nicki Minaj as the star! Yassss. This news comes only a month after Katy Perry's Adidas debut, so we're guessing the designer has a serious soft spot for his pop stars. Jeremy Scott tweeted a photo of the rapper while shooting in NYC last week wearing his rainbow puffer jacket paired with hot pink tights and neon orange knee socks. She kept her beauty game simple with long, blonde strands and light pink lips. Sneaker Watch posted some exclusive photos of the duo shooting their campaign in the streets of New York City, and we're OB-SESSED with Nicki's multi-colored leopard and zebra print high-tops. Must. Have. Them. Now. Jeremy also wore a new, multi-patterned leopard, zebra, and cheetah print jacket from his fall Adidas line paired with brick-print pants from his own fall 2012 collection and lime green alligator (!!!) hiking boots. Killer! We can't wait to see this campaign in all it's glory, and, um, we'll be needing two pairs of those sneakers STAT.

{via Sneaker Watch}

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Tags Adidas, Campaigns, Collaborations, Designers, Jeremy Scott, Nicki Minaj

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Ke$ha Shows Off Studded Hair, Glow-In-The-Dark Nails In Behind-The-Scenes Baby-G Campaign Video

Posted 4/16/12 10:00 am EST by Chrissy Mahlmeister in Campaigns

Ke$ha behind-the-scenes during her Baby-G photoshoot.
Photo: Via G-Shock's YouTube

It's official—every time Ke$ha hooks up with Casio G-Shock, pure amazingness ensues. Last fall she designed a set of two watches and modeled them in a pantless, '70s-inspired shoot photographed by Terry Richardson, and this season the pop singer dons everything from a sky-high bouffant to a studded head (!!!) while showing off her latest wrist creations. We got a hold of her behind-the-scenes campaign video where Ke$ha goes '60s glam, au naturel boho and raver chic all in one shoot. Let's check out her killer looks below!

Tags Baby G-Shock, Campaigns, Casio Baby G, Ke$ha

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Madonna's Truth Or Dare Perfume Commercial Causes Controversy

Posted 3/30/12 12:50 pm EST by Andi Teran in Campaigns

Madonna introduces Avicii at Ultra Music Festival on March 24, 2012 in Miami, Florida.
Photo: Getty Images

WHOA. According to the New York Post, the Queen of Pop, aka Madonna, was asked to tone down the new ad for her Truth or Dare by Madonna perfume, as it was deemed too racy for ABC network television. Clocking in at 30 seconds, the ad features Madge rolling around in black lingerie while the refrain "I know I shouldn't act this way/I know good girls don't misbehave/But I'm a bad girl," is repeated in the background juxtaposed with shots of the white and gold perfume bottle. Aside from licking her mega-rouged lips and briefly fondling the same cleavage and bum dimplage we've ALL seen again and again for decades, there's really, um, nothing to see here, folks. Thus, our question is this: What's the big deal, ABC?

Tags Campaigns, Celebrity Fragrances, Fragrances, Madonna, Truth Or Dare By Madonna

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First Look At Katy Perry's Adidas Campaign

Posted 3/29/12 10:00 am EST by Gaby Wilson in Campaigns

Katy Perry for Adidas.
Photo: Courtesy of Adidas

Remember when we FIRST spotted Katy Perry with a freshly dyed and newly SHORT head of blue hair? Sure, we had seen her with cerulean locks before, but this time, sans blunt bang and chopped just below her chin in a chic bob, was different. It was just after news of her divorce broke, but Katy had her chin up and her star-spangled Jeremy Scott x Adidas gear on. The pieces are all coming together now, as Adidas just rolled out its ClimaCool Seduction campaign and accompanying 60-second TV spot!

Tags Adidas, Campaigns, Jeremy Scott, Katy Perry

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Rihanna (Literally) Bares All In New Armani Ad

Posted 3/9/12 2:00 pm EST by Chrissy Mahlmeister in Campaigns

Rihanna for Armani.
Photo: Courtesy of Rihanna's YouTube

Welp, there goes our day. Rihanna released yet another Armani Jeans/Emporio Armani commercial, and this time we officially can't handle ourselves. Like, we thought it was intense when she was laying practically naked in the backseat of a car sporting her bitty blonde bob and barely anything else, but this...this ad outdoes them all. Two words: Close. Ups. The camera pans up and down RiRi's nearly naked body as she wriggles around her bed in the wee hours of the morning. She's wearing nothing but Emporio Armani underwear while she sleeps (plus grossly perfect waves and bangs) and, um, things get REAL when she reveals some serious side cheek in one shot. We tried to look away from her butt, but you can't. THAT'S THE ONLY THING IN THE FRAME. As the ad continues, she finally wakes up to "get ready" (we put that in quotes because all she does is fiddle with a faucet and look into a steamy mirror), and then, spoiler alert: She finally puts clothes on. Funnily enough, she squeezes her, um, assets into some jeans (don't worry, there's a tight shot of that too), and then throws a moto jacket on SANS shirt, which would be mega uncomfortable. Also, probably illegal. We have to give it up for Ri's behind because it looks dang good, but does this ad make anyone else feel a tad...uncomfortable?

Tags Armani Jeans, Campaigns, Emporio Armani, Rihanna

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Jean Paul Gaultier Debuts Fashion Puppet Video For Diet Coke

Posted 3/9/12 10:00 am EST by Andi Teran in Campaigns, Designers

A still from Jean Paul Gaultier's Diet Coke video.
Photo: Courtesy of Diet Coke's video channel

Fashion designer, Lady Gaga spanker, Amy Winehouse tributer, and all around joyfully sailor-striped Frenchman, Jean Paul Gaultier, has been named the new creative director of Diet Coke. And not only will he be designing cans, he will help in the advertising and online content push for the bubbly beverage throughout the year. To celebrate the collab, Diet Coke released a series of videos featuring a fashion-challenged puppet named Irene. We're talking video magic of the BANANAS-flavored Diet Coke variety—metaphorically speaking, of course.

Tags Campaigns, Diet Coke, Jean Paul Gaultier, Puppets, Video

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