Rita Ora for Rimmel London.
Photo: @ritaora's Instagram
IT'S HEE-RREE! That's right, Ritabots. After almost six months of waiting, guessing, and drooling, we've finally gotten our first full glimpse of the ad campaign for Rita Ora's long-anticipated collaboration with Rimmel London. Yesterday, Ora Instagrammed the world exclusive editorial spread to her loyal fans, and despite the frigid temps (on the East Coast, at least *scowls at California*), we can officially confirm that spring has sprung—and it's going to be a bright one.
Taylor Swift for Keds.
Photo: Courtesy of Keds
IDK about you (~but I'm feeling 22~)(LOLJK), but when I heard that Taylor Swift's new Keds campaign was called "Bravehearts," I expected some kilts or at least a little swipe of blue face paint. A nod to the First War of Scottish Independence is decidedly NOT what T. Swizzle and her girl gang are all about here (but the ads are similarly uplifting?). Here's the major takeaway: There are a million ways to be brave. T. Swift and her band of merry sneaker-wearing pals reveal their acts of courage while modeling the brand's Spring 2014 collection. From learning a new language to dying your hair (and we're assuming revolution can fall under here as well), the ads encourage girls everywhere to just go for it. Jump in with both feet (get it?), if you will.
Erykah Badu and Riccardo Tisci for 'V' magazine.
Photo: V Magazine
Erykah Badu’s relationship with Givenchy keeps getting better. Not only did the neo-soul songstress partly inspire the fashion house’s Afrocentric-meets-Japanese spring collection, she was also tapped to star in their campaign. And it’s one of the better ones of the season, with Badu flawlessly modeling some of the collection’s strongest looks, like the off-the-shoulder beaded mask tapestry and the deconstructed tux kimono with a top hat. In a batch of campaign photos Badu posted to her Facebook page, she also mixes pieces from Spring '14 with ones from past seasons and her signature turban.
Solange just released a TON of sneak-peek pics from her "Girls of Blaze" Disc Collection campaign for Puma, and you better grab your sunglasses because this ish is BRIGHT. Her debut as art director for the sporty kicks brand dropped in November, and while the focus there was prints on prints on prints, these ads are all about color on color on color. And we are INTO IT.
Rita Ora for Material Girl
Photo: Courtesy of Material Girl
If you're in major need of a pick-me-up on this icy day, might we suggest peeping Rita Ora's brand new Material Girl campaign? (The polar vortex better watch its back, because these pics are HOT.) While the Fall 2013 campaign for Madonna's clothing line with her daughter, Lola, featured Rita posted up alongside prominent London landmarks, the Spring 2014 portfolio is all about Miami! Rita shows off the new collection as she struts down Ocean Drive and leans on vintage cars, and the clothes definitely reflect her summery attitude.
Honestly, we would have been perfectly happy with the first set of Erykah Badu campaign photos for Givenchy. They're refreshing and statuesque, and though they're few in number, just the fact that EB is fronting this thing is good enough for us. But then (THEN), she posted six new pics on Facebook showing off pieces from the fashion house's Spring/Summer 2014 collection with iconic items from the recent past like the Rottweiler tee, the star collar, and the Pieta print (all magnified by her own natural beauty).