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nicki-minaj

A still from Nicki Minaj's "Minajesty" commercial.
Photo: Teen Vogue

Attention all BARBZ, near and far! Sound the trumpets, ring the alarm and bow down to Her Minajesty! *bows down* For she hath arrived and she comes bearing gifts. (OK, it’s actually just one gift, but there are so many gifts inside this gift that it’s more like a Russian nesting doll of gifts.) Finally, after months of sneak peeks and Instagrammed stills, the FULL commercial for Nicki Minaj’s newest fragrance, Minajesty, is HERE! *throws confetti* Minaj debuted the 30-second spot last night and, as expected, it’s “gag century” (translation: amazing). 

We first see our queen in the forest, wearing that now-familiar voluminous pink gown, a huge head of hair and RULL heavy looking chain-link jewelry. Behind Ms. Minaj, who holds a dove, is a super-stately looking white horse that could also maybe be a unicorn? There’s no obvious horn to be seen, but I mean, just look at the mist in that forest. Magic is happening, people. And where magic happens, unicorns will soon follow. At least that’s what the stories tell me.

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Justin Bieber

Justin Bieber in his Fall/Winter 2013 adidas NEO campaign.
Photo: @adidasneolabel Instagram

The images from Justin Bieber's latest adidas NEO campaign are here, and they give us an artsy, lounging JB. While his images from past campaigns have shown him riding bikes, playing ping-pong, and playing the drums, this Fall/Winter 2013 campaign is just Biebs relaxing in various positions, on various chairs, holding various objects. Let's peep Justin in all his ~chill~ glory:

STRAIGHT CHILLIN'

Justin Bieber

Justin Bieber in his Fall/Winter 2013 adidas NEO campaign.
Photo: @adidasneolabel Instagram

Since the first shot, he's changed his shoes and developed an itch on the left side of his face. Scratch that itch, Biebs. Scratch it 'til it's gone.

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robert pattinson

Robert Pattinson shows us his steamy side.
Photo: Dior

Um. Is it hot in here or is it just me? The LOOONG-awaited Robert Pattinson x Dior Homme fragrance ad video has finally arrived in full and IT. IS. STEAMY! We’re talkin’, like, hand-on-a-foggy-car-window-aboard-the-Titanic steamy. But with less dying in the end. Directed by Romain Gavras and set in black and white to Led Zeppelin’s “Whole Lotta Love,” (which screams “sexy” on its own), R. Patz and model Camille Rowe get into all kinds of naughty trouble in the 2-minute short film, abiding by the campaign’s recently revealed manifesto:

“Life is short, break the rules (they were made to be broken).” – James Dean

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robert pattinson dior homme

Robert Pattinson gets undressed for Dior.
Photo: Dior

Well, well, well. Look who decided to loosen up his buttons. Was that so hard, R. Patz? After 3 months of pensive stares, roof-top sitting and fully-clothed bathing, Dior has officially let Robert Pattinson's sparkly vampire chest out of its constrictive (albeit well-constructed) shirt-cage. It's not everything we hoped and dreamed for, but darn it, it's something. And we'll take it.

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robert pattinson

New York 2013: Yup, looks about right. Robert Pattinson, Dior and the Chrysler Building are all still here.
Photo: Dior

FINALLY! Well, sort of. This summer, Dior has made an art out of the science of stretching things out. Every time the French fashion house released another still from their hotly-anticipated Dior Homme fragrance campaign with Robert Pattinson, it felt like our days got a little longer and our hearts sank a little deeper. WHAT DOES IT ALL MEAN?! (Other than serving as a constant reminder that R. Patz is definitely still the sparkliest of all former vampires.) IS HE EVER GOING TO TAKE HIS SHIRT OFF?! (Because we need to re-confirm the sparkle, natch.)

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Nicki Minaj

Nicki Minaj's Minajesty Ad Campaign
Photo: via @nickiminaj Instagram

Attention all Barbz: Nicki Minaj's first ad for her new fragrance, Minajesty, is hurr. The rapper continued her streak of keeping her Barbz and Kenz in the loop and shared the ad on her Instagram. We got a sneak peek of the campaign a few weeks ago when Minaj posted behind-the-scenes images to Instagram, but now, we can ogle the finished ad. In it, Minaj stands in that pink taffeta dress we saw from the preview, in front of a throne, in the woods, arms outstretched. Her hair is huuuge, like, several Bumpits high, and blonde, with pink accents—the inch of brown roots she's been rockin' recently, though, is MIA.

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Robert Pattinson Dior

Robert Pattinson chillin' on a roof, NBD.
Photo: Via @Dior's Twitter

Another day, another Robert Pattinson Dior Homme photo! I mean, we're totally not complaining, but it feels like Dior has been rolling out RPattz's debut fragrance campaign oh-so-slowly all summer long—we're just DYING to see the full thing already! Also, a commercial would be nice too. :) So far, we've seen Robert looking 'dorbs in a bathtub and snuggling with a lady in bed, but in his latest image, the Twilight star is perched on a rooftop decked out in THE finest duds. He sports a slim-cut black suit with a crisp white shirt and out-of-this-world sunnies.

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Rita Ora

Rita Ora shooting a campaign for DKNY.
Photo: @donnakarandkny Instagram

Usually when a brand shoots an ad campaign, the location-of-choice falls under one of a few categories: exotic and tropical, quiet woodlands, or private undisclosed studio space. The shoot that went down yesterday starring Rita Ora for DKNY? None of the above. When your design house reps New York in its name, it's kind of impossible not to live and breathe the "Empire State of Mind" into all you do, especially in your outward-facing brand messaging. Plus, what better way to create buzz about your campaign than to shoot it in the heart of Times Square on a summer afternoon?

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Nicki Minaj Fragrance Campaign

Nicki Minaj at her new fragrance campaign shoot.
Photo: Via Nicki Minaj's Instagram

OMG, it's finally coming to fruition, y'all! Back in April, Nicki Minaj dropped some MAY-JUH info about two upcoming fragrances (during her MTV First interview, nonetheless *hair flip*)—one special edition scent (which was already released) and another "official" perfume. We haven't heard a PEEP about the new fragrance, other than, "When the Barbz see that bottle—gag century. It's going to be ca-razy." Luckily, ever since Ms. Minaj joined Instagram, we've been getting to peep behind-the-scenes photos for ALL her upcoming projects—including her brand new fragrance campaign!

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Featured Comment

I love these two as a couple. What a festive way to celebrate two important events in their life. Mariah looks like a dream.

Posted by Journey on Mariah Carey And Nick Cannon Shut Down Disneyland To Renew Vows In Cinderella-Themed Ensembles
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