Deadmau5, Neff Headwear

Deadmau5 launches fashion line with Neff Headwear.
Photo: Courtesy of Neff Headwear

Who said pop stars and rappers had the monopoly on the celebrity designer beat? EDM DJ deadmau5 has just launched a fashion line collaboration with skate streetwear label Neff Headwear. The Neffmau5 collaboration launched this Wednesday (July 25) with 4 t-shirt styles, two sweatshirts (one hooded, one crewneck), and two snapbacks.


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Liam Hemsworth and Miley Cyrus.
Photo: Getty Images

Liam Hemsworth, fashion designer? If you ask his soon-to-be wife Miley Cyrus, it JUST MIGHT be happening. The singer was spotted at the Project New York Trade Show on Monday, checking out next season's clothes because- wait for it- Liam might start a clothing line! Women's Wear Daily reports that after Miley hit up collections from designers like Grey Ant, she told attendees at the show's after party that the reason she was there was because her fiance was curious about branching out into fashion. Hmm....interesting.


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Lil Wayne and Rihanna both wore Trukfit.
Photo: Splash/Getty

Hackney Weekend was such a fashion extravaganza as far as Rihanna was concerned, we had to pick and choose our fave outfits carefully. We knew that we wanted to comment on her Trukfit shorts the second we saw those photos of her leaving her London hotel, though, and now, finally, we can! The singer is no stranger to sartorial risks, and although they look perfectly at home on her, the tiger print bottoms are actually meant for dudes. Lil Wayne rocked a pair at the James L. Knight center in Miami last night, and we have to say, we're having a hard time deciding who wore them better. Lil Wayne gets some bonus points because, you know, they're from his own line, but we love how Rihanna styled hers with a cropped jersey and converse.


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Selena Gomez

A still from the behind-the-scenes video of Selena Gomez's Dream Out Loud commercial shoot.
Photo: courtesy of Selena Gomez's YouTube channel

At MTV Style, we're gearing up for Back To School season, bringing you all the hottest trends for your new year debut, and so is Selena Gomez who's hard at work promoting the forthcoming fall collection of her Dream Out Loud exclusive KMart collaboration. Sel teased the upcoming campaign with a quick snap from the shoot, but now, she's releasing a full video of behind-the-scenes footage from her time spent filming the DOL commercial.


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Lauren Conrad Blue Avocado Accessories

Lauren Conrad and her Blue Avocado XO(eco) collection.
Photo: Courtesy of PRNewsFoto/Unifi, Inc.

It's seems like FOR-EV-ER ago that we got wind of Lauren Conrad launching an eco-friendly cosmetic accessories collection with BlueAvocado, but the time has finally come—LC's new line has officially launched! Just this week The Hills star released a collection of sustainable and reusable products with BlueAvocado called XO(eco), which carries everything from cute food storage containers to on-the-go cosmetics bags and—get this—even a hot iron bag so you can pack your straightener in your luggage even if it's still piping hot. SMART.


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Rihanna River Island

Rihanna at River Island's headquarters in February.
Photo: Via @River_Island's Twitter

Breaking: Rihanna will be designing an exclusive collection for British clothing brand River Island, according to her website. SQUEEE. Rihanna said, "I’ve been wanting to design my own collection for some time. River Island is the perfect partner for me to collaborate with and working with a British, family run business also really appealed to me. I find London really inspiring and River Island loves to have fun with clothes. I’m looking forward to working with them and creating something really special." Ohmuhgawd our minds are about to explode. We don't know too much about collab JUST yet, but we do know that her capsule collection will launch in 2013. Time to start saving up!


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Katie Holmes

Katie Holmes will show her Holmes * Yang line at New York Fashion Week.
Photo: Getty Images

Following the news that Katie Holmes filed for divorce from Tom Cruise late last week, this post-TomKat chapter is quickly shaping up to be a pretty prolific one for the actress. On top of landing a spot as cover girl Elle magazine's upcoming August issue, WWD reports that Katie and co-designer Jeanne Yang will make their New York Fashion Week debut this September.


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Big Boi

Big Boi has designed a line of socks for Crooks & Castles.
Photo: Getty Images

After two years of waiting, Big Boi is finally on the eve of releasing his sophomore solo album this coming November. In a climate that's becoming more and more riddled with concurrent product launches to preface a record's debut (see Justin Bieber's Believe album x Girlfriend perfume), Sir Lucious Left Foot has a preeeeetty fitting album companion for this follow-up record: a line of Big Boi-designed socks!


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Selena Gomez Dream Out Loud

Selena Gomez wears her Dream Out Loud swimsuit and sunglasses.
Photo: Courtesy of Selena Gomez's Facebook

Happy July, y'all! Whether you've already gotten a head-start on your Independence Day festivities or you're about to embark on your star-spangled holiday soon, let Selena Gomez and her summer-ready snapshots be a style inspiration to us all. The screen starlette turned pop star turned celebrity designer modeled a nautical striped swimsuit and a pair of heart-shaped tortoiseshell sunnies from her summer Dream Out Loud collection for KMart. The sun-kissed look was perfectly complemented by her newly auburn ombre hair and minimal makeup. But her sartorial side project isn't the only thing Selena shared this weekend! *rubs hands together menacingly*


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Justin Bieber

Justin Bieber's "Girlfriend" fragrance.
Photo: Courtesy of Justin Bieber Fragrances

If you were in the 3-foot radius of any teenage girl yesterday, you might know that Justin Bieber's sophomore fragrance Girlfriend just hit Macy's stores. Bieber told WWD on Monday that "Girlfriend is kind of a more mature version of Someday." While the adjective "mature" when referring to a scent is typically not used as a selling point (à la extra-mature cheeses and the like *shudders*), we're definitely interested to find out what exactly this perfume smells like. The fragrance is finally on shelves across the country, which means it's fair game for the testing, WHICH MEANS (as it so often does here at MTV Style) that it's time for an office-wide blind smell test to unpack Bieber's new scent. Because it's hot on the heels of his debut fragrance Someday, we decided there was no more opportune time to compare the two! We took unmarked samples of both (and some palate-cleansing coffee because we're consummate professionals) around the floor and took down reactions.


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Featured Comment

I love these two as a couple. What a festive way to celebrate two important events in their life. Mariah looks like a dream.

Posted by Journey on Mariah Carey And Nick Cannon Shut Down Disneyland To Renew Vows In Cinderella-Themed Ensembles
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