Justin Bieber

The poster for Justin Bieber's The Key short film.
Photo: Justin Bieber's Twitter

Up until now, the promo surrounding Justin Bieber's latest fragrance, The Key, involved silk sheets, sleeping, and a key. With the release of seemingly inexplicable The Key alarm clock app, we came to the conclusion that the entire campaign revolves around Bieber unlocking your door as you sleep and visiting you (IRL/in your dreams) and waking you up (hence the alarm clock). Today, Bieber tweeted a poster for a "short film" he's releasing for The Key. The perfume bottle and silk sheets are on the bottom half of the poster, but the top half introduces an entirely new element into the campaign: a girl who is not asleep, dreamin' of Bieber, but awake.

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Nicki Minaj

Nicki Minaj in a bodysuit and jacket (possibly) from her Kmart collection.
Photo: @nickiminaj Instagram

It's no secret that Nicki Minaj loves wearing clothes from her collaboration with Kmart. The jackets from the collection are just perfect to wear without a shirt underneath—she's done it twice. She also wore a pair of her own distressed, acid-wash jeans to perform during New York Fashion Week and rocked a matching two-piece look while sitting front row at Jeremy Scott. So when Minaj took the stage at Power 105.1’s Powerhouse concert this weekend, and (as usual) posted a pic of what she was wearing on Instagram, we had to take a closer look at her ensemble's familiar design.

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madonna

Demi x The New Black.
Photos: Getty Images/The New Black

Get excited, Lovatics (and general fans of nail art)! It’s your lucky day. Demi Lovato’s polish kit collaboration with The New Black has arrived earlier than anticipated and it’s everything we ever dreamed of (and more). The blue-haired singer and X Factor coach is forever flashing her on-point nail game (see here and here, for example), so when we heard that she’d be designing some stylish collections for the DIY-nail brand (alongside her ~personal~ manicurist), we were pretty pumped, to say the least. And while we thought we’d have to wait until November 1st to get a glimpse at the kits, it turns out they’re available online now! SQUEE!

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Rita Ora

Rita Ora in head-to-toe Adidas.
Photo: @ritaora Instagram

Rumor has it on the ol' interwebz that our girl Rita Ora is designing a line for Adidas. Though the news hasn't been confirmed by adidas or Rita, it makes total sense. First of all, Rita is the face of DKNY and Material Girl: she has experience promoting products, now she wants to create them herself. Second, she just released a lipstick and nail polish line with Rimmel, so she obviously knows how to turn what she wears into something that others will want to wear. And, third, SHE WEARS A LOT OF ADIDAS. It seems likely her closet is an Adidas store, IDK.

We had always chalked up her adidas adoration to her friendship with newly announced Moschino Creative Director Jeremy Scott (he makes many an appearance on her Instagram), but a quick look through her Instagram reveals that Rita wears lines from other adidas designers, including Stella McCartney and Opening Ceremony. Let's take a closer look at the ample evidence, shall we?

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Kanye West

Kanye West's Yeezus Tour pop-up shop (next to Dash).
Photo: @kimkardashian's Instagram

Hold on to your Margiela masks, boys and girls. This style-drenched Yeezus tour is only just getting started. And we're not just talking about the performances themselves; we're talking about the outfits, the merchandise, the freestyle speeches, each and every part lovingly touched by Kanye's fashionable hands. And rest assured, Ye is not keeping the essence of Yeezus confined to the stadiums or his mountain-covered stage. You may remember that late last week he took some special edition t-shirt designs to PacSun. Well, now, he's opened his very own Yeezus tour pop-up shop in Los Angeles (right next to fiancé Kimmy K's DASH).

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Kanye West, Yeezus

Kanye West's Yeezus tour merchandise sold at PacSun.
Photo: PacSun

Need a little more Yeezus in your life? If you're still waiting for Kanye West's first solo tour in five years to hit your city, never fear. Ye and PacSun are bringing you at least one aspect of the show NOW: the clothes. No, not Yeezy's custom Maison Martin Margiela performance outfits. As of today, the surf/skate/streetwear mall staple is carrying special edition Yeezus tour merch online and in select store locations.

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Rihanna

Rihanna wearing Rihanna X River Island.
Photos: @badgalriri Instagram

It feels like just yesterday we first heard about Rihanna's final collection with River Island. Oh wait, LOL, it was yesterday. My bad. Hours after the announcement, Rih held an impromptu fashion show (every day is a fashion show for badgalriri, whether in Abu Dhabi or Greece) to debut some of the looks in the best way she knows how: modeling them herself.

In the behind-the-scenes video from yesterday, Rih promised the collection would be full o' florals and, based on this first look, she has definitely delivered. Despite being in Greece, where it's, like, 80 degrees, RiRi broke out a dark floral, velvet crop top and matching pants. I'm not sure a head-to-toe velvet look would work for everyone, but it, obviously, looks ah-may-zing on Rihanna. She looks ready to go to bed but also go to a party at the same time? A winning combo, IMHO. Each of these pieces could easily be dressed up or down this winter in freezing places like New York (velvet/turtleneck/long pants), or somewhere warmer like, IDK, Athens.

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jay-z

Jay Z for 'Vanity Fair.'
Photo: Mario Testino/'Vanity Fair'

For the November issue of Vanity Fair, Jay Z be on his suit and tie s***, tie s***, tie. The man loves him a good dinner jacket and gets all pressed up in black and white on his first cover for the mag. The feature gives readers a rare glimpse into the life of a modern day mogul, who currently has a hand in pretty much everything. (But seriously.) Aside from his involvement with music, movies, video games, a theater, a nightclub and a sports team (*wipes sweat off brow*), Jay’s fallen hard for fashion. But, contrary to what one might assume, it’s not all about the Benjamins anymore—it’s about making improvements in the industry, he says.

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Rihanna

Rihanna shows off a hat from her new collection with River Island.
Photos: River Island

A mere three days after the announcement of her final collection with MAC, Rihanna has revealed the last pieces for her collab with River Island. See? It's not all modeling hijabs in front of mosques in Abu Dhabi for badgalriri: she does some work, too (JK, she does a lot of work). The collection features a ton of Rih's signature looks, including crop tops, shirts worn as dresses, and varsity jackets, but she's swapped patterns and fabrics to make the stomach-baring tops and short hemlines more wintery.

In a behind-the-scenes video posted by River Island, RiRi discusses the winter collection, explaining they incorporated more florals, metallics, and dresses because Rihanna likes a nice dress in the wintertime. She mentions that she likes dresses because "that's when all the balls happen." It's weird because I haven't been invited to any balls ever this winter? Whatevz, I'll still wear some dresses to, like, sit around my house.

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nicki-minaj

World, meet pasties.
Photo: @nickiminaj's Instagram

When we first saw Nicki Minaj's complete collaboration collection for Kmart, we thought, "This is pretty great and all, but there's definitely something missing." For days we stroked our imaginary beards, desperately trying to put our finger on the one piece that would totally tie together the entire line. And then suddenly, without warning, it hit us. Like, it ACTUALLY jumped out through the computer screen and almost smacked us in the face. PASTIES! OF COURSE!

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Featured Comment

I love these two as a couple. What a festive way to celebrate two important events in their life. Mariah looks like a dream.

Posted by Journey on Mariah Carey And Nick Cannon Shut Down Disneyland To Renew Vows In Cinderella-Themed Ensembles
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