MTV Style | Music Videos

Girls' Generation Turns "I Got A Boy" Music Video Into Fashion Show In Lazy Oaf, Stussy And More

Posted 1/3/13 4:10 pm EST by Liza Darwin in Music Videos

A still from Girls' Generation's "I Got A Boy" music video.
Photo: S.M.Entertainment

Listen, we're already WELL aware that K-Pop group Girls' Generation knows their fashion stuff. This South Korean supergroup (literally- they've got nine members!) hit stateside last year with a splash, making their debut appearance on David Letterman... as well as showing off their SpiritHood steez. Furthermore, they've also made the rounds at international fashion weeks and have almost 10 million fans dissecting each and every one of their style-stocked music videos. No big deal. It's been a minute since the nonet (yes, that's the official name for a 9-piece group) last released their video for "The Boys", so clearly these ladies HAD to make up for lost time with their latest, "I Got A Boy." And did they ever! The band transformed the 5-minute clip into a kaleidoscopic streetwear explosion, working head-to-toe looks and statement pieces alike from Jeremy Scott for adidas, Lazy Oaf, Stussy, and more. The entire thing is a fashion whirlwind SO jam-packed with rad clothes (many of which are available to score yourselves), it's pretty much impossible to watch it just once. Ahem, not that we're complaining...

Tags Girls' Generation, Lazy Oaf, Music Videos, Obey, Stussy

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One Direction Releases 'Kiss You' Video Teaser, Wears Sailor Uniforms

Posted 1/3/13 11:37 am EST by Gaby Wilson in Dudes, Music Videos

One Direction teases goofy "Kiss You" music video.
Photo: Sony Music Entertainment

As if anyone needed another reason to saddle up on the One Direction boy bandwagon, the Brit-Irish pop group has just released an adorably goofy teaser short for their upcoming "Kiss You" music video. The full-length video is scheduled to drop on Monday, January 7 at a presently unknown time. *feverishly sets alarms and reminders, drafts Out of Office auto-reply, deletes it* Between title slates that paint the video as a "blockbuster" and "one epic adventure," the 30-second preview shows Niall, Liam, Zayn, Harry, and Louis engaging in, in their own words, "pure stupidity" and, like, a bajillion silly costumes.

Tags Boy Bands, Harry Styles, Kiss You, Liam Payne, Louis Tomlinson, Music Videos, Niall Horan, One Direction, Zayn Malik

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A$AP Rocky Wears Kilts, Reps Hood By Air In 'Long Live A$AP' Music Video

Posted 12/23/12 3:52 pm EST by Liza Darwin in Dudes, Music Videos

A still from A$AP Rocky's "Long Live A$AP" music video.
Photo: RCA Records

Uh oh, Kanye…A$AP Rocky's creeping on your kilt game! Just this morning the rapper dropped the new video for “LONG.LIVE.A$AP,” the title track off his forthcoming album. And yep, he’s wearing some slick bottoms throughout the clip that are decidedly NOT pants….and we’re not mad about it, either. The kilts are just a few of several outfits A$AP rocks in the majestic black-and-white vid, where he spends much of his time chilling on the throne, golden grin and all. These royal references and creepy castle setting kind of remind us of his King Arthur-themed shoot a while back for Complex, but before we even go there, we’ve GOTTA break down the clothes! So let's do this...

Tags A$AP Rocky, Dudes, Ewings, HBA Classics, Hood By Air, Music Videos

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We Found Taylor Swift's "Trouble" Dot Tee...And It's $132

Posted 12/18/12 10:00 am EST by Liza Darwin in Let's Discuss, Music Videos

Taylor Swift wears a Bassike t-shirt in "I Knew You Were Trouble."
Photo: Big Machine Records/ via Bassike

If you've seen Taylor Swift's new video for "I Knew You Trouble," then you already know that the pop star wears MANY different outfits throughout the five-minute clip (click here for the complete breakdown). But while the majority of her fashion changeups are quick- blink and you'll miss them- one item in particular stands out the whole way through. OK fine, in ADDITION to her pink wig. We're talking about Tay's black and white t-shirt, which she dons during her monologue in the beginning and again as the music video winds down. Courtesy of Aussie brand Bassike, this simple crewneck comes stamped with a giant black dot in the middle and a raw hem, giving a cool twist to your plain white tee. The only bad news? If you want to cop Taylor's identical top yourself, it'll cost you.

Tags Bassike, Music Videos, T-Shirts, Taylor Swift

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Taylor Swift's 'I Knew You Were Trouble.' Music Video: Look By Look

Posted 12/13/12 6:10 pm EST by Liza Darwin in Music Videos

Taylor Swift I Knew You Were Trouble fashion

A still from Taylor Swift's 'I Knew You Were Trouble.' music video.
Photo: Big Machine Records/ MTV

First things first: we want to wish a HAPPY birthday to Taylor Swift! The pop star is celebrating her big 2-3 today, but she's switching things up by giving all of US a special present instead. Just mere minutes ago the singer finally dropped the video for "I Knew You Were Trouble." upon the internet, and we're 100% not exaggerating when we say we've already hit "replay" approximately 8 times. With a sad 2-minute introductory monologue and nostalgia-laden flashbacks, we're getting maaaajor Rihanna "We Found Love"- meets- Lana Del Rey "Ride" vibes from TSwift's new breakup anthem (not a bad thing!). Reeve Carney stars as her bad boy boyfriend, who transforms her onscreen persona into an entirely different person...from her pink choppy wig all the way down to her edgier-than-usual clothes. We're talking ripped t-shirts, fedoras, and not a single dress in sight! GASP. While you let all that sink in, check out our complete "I Knew You Were Trouble" fashion breakdown below!

Tags Look By Look, Music Videos, Taylor Swift

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Asher Levine Dishes On Designing Rita Ora's "Radioactive" Video Outfit In Exclusive Interview

Posted 12/11/12 3:17 pm EST by Liza Darwin in Designers, Interviews, Music Videos

Rita Ora wears a jumpsuit by Asher Levine in her new "Radioactive" music video.
Photo: Courtesy of Asher Levine

Proving that the pop star's year of domination isn't quiiiite over yet, Rita Ora just HAD to squeeze in one more project before 2012 comes to a close. The pop star dropped her "Radioactive" music video upon the world yesterday, and let's just say the ex-terrestrial clip is equally as killer as the Sia-penned track. It features not-so-subtle Illuminati references, spacey graphics, and out of this world outfits...including a key costume by our boy Asher Levine. The New York designer and MTV Style fave custom-crafted the molded skin jumpsuit for Rita, a statement look that takes cues from his own Spring 2013 collection. "We had been talking to Rita Ora's stylist for some time about possibly dressing her," he explained to us over the phone yesterday. "When they got the direction for her new video and they needed a super futuristic cyber-type of outfit, they came to us." Sci-fi has never looked so cool.

Tags Asher Levine, Music Videos, Rita Ora

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IO Echo's Ioanna Gika Gleams In Jeremy Scott Hologram Kimono In "Outsiders" Music Video

Posted 12/10/12 10:00 am EST by Maud Deitch in Designers, Music Videos

IO Echo's Ioanna Gija with Jeremy Scott.
Photo: IO Echo Instagram

We've been keeping a close eye on IO Echo. Ever since we peeped lead singer Ioanna Gika's too-cool-for-school style at CMJ, we've known this was a band with some serious fashion tricks up their (kimono) sleeves. Rocking a deep side part, bright blonde hair and the aforementioned Kimonos, Gika has a style all her own, part goth-witch, part LA it-girl. In the atmospheric new video for "Outsiders," Gika holds court in a stark, grainy world, industrial and spare. Her clear, bright soprano is haunting against the yellowing backdrop, lending the haunting song a sinister, minimal air. If you look closely at her, though, you'll see that there's nothing minimal about the video's style. If you follow the band on Instagram, you might recognize Gika's kimono from a recent snap she posted of herself with Jeremy Scott. That's right, the flowing, magical garment is the creation of the man himself, and it's incredible. It's hard to see the piece in its full glory in the "Outsiders" video, but there are moments when you get a little flash of something across the camera and you realize that this is no ordinary robe. For a moment you think it could be a trick of the camera, or something added in after, but knowing that the singer was given the holographic piece by the designer, we know otherwise. We're not entirely sure how the great J.S. managed to make a holographic kimono without it looking at all stiff. Indeed, the piece seems almost liquid, like Gika is draped in light. Watch the video after the jump, and let us know what you think of this Jeremy Scott stunner.

Tags IO Echo, Jeremy Scott, Music Video, Outsiders

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Macklemore & Ryan Lewis's 'Thrift Shop' Music Video: Look By Look

Posted 11/29/12 10:00 am EST by Gaby Wilson in Dudes, Music Videos

A still from Macklemore & Ryan Lewis's "Thrift Shop" music video.
Photo: Ryan Lewis Productions

Listen. We know Macklemore & Ryan Lewis uploaded the "Thrift Shop" music video to Ryan's Youtube channel just about three months ago. And that they have a new video for their new single "Same Love." We know that The Shark Face Gang rolls deep and bought up enough tickets to The Heist World Tour to sell out multiple huge domestic AND international city venues. And that the dudes are getting this all done without being signed to a major record label. Yet. If your playcount for this new album is creeping toward the triple digits, we feel you, and sure, this all may be old news. But for those of you unconverted Macklemore & Ryan Lewis fans out there, get ready for what is quite possibly more awesome (used as a noun) than you were prepared to digest this Thursday morning. We're breaking down their "Thrift Shop" music video (which is about, duh, THRIFTING)!

Tags Look By Look, Macklemore, Macklemore & Ryan Lewis, Music Videos, Ryan Lewis, Thrift Shop, Thrifting

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Nicki Minaj's 'Freedom' Music Video: Look By Look

Posted 11/20/12 11:56 am EST by Liza Darwin in Music Videos

A still from Nicki Minaj's "Freedom" music video.
Photo: Vevo/ Cash Money Records Inc.

Not even exaggerating, we've watched Nicki Minaj's new "Freedom" video a good TEN times since it premiered last night. And no, it wasn't even because of this post— it's because the pop superstar looks so freaking pretty throughout the entire thing, we had no choice but to keep pressing 'repeat'! We already know Nicki's got her beauty and fashion game on lock these days, but for her new vid the singer ditches the bustiers, tutus, and Zenon-inspired ensembles for a toned-down (for her, at least) wardrobe of glittery gowns, decadent furs, and more than one crown. After all, if there's ANYONE fit to be queen bee, it's this lady.

Tags " Soral, "Freedom, Look By Look, Music Video, Nicki Minaj

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Le1f And Boody's 'Soda' Music Video: Look By Look

Posted 11/19/12 5:34 pm EST by Chrissy Mahlmeister in Music Videos

Photo: Courtesy of Boysnoize Records

OK, you're going to need to halt whatever you're doing and focus your full, 100% undivided attention here for the next 2-5 minutes. And we know that's, like, IMPOSSIBLE for us A.D.D. internet-age millennials, but seriously guys, this is worth it. Rapper Le1f (you know, the guy who did the "Wut" video and performed during Asher Levine's spring 2013 show) and producer Boody dropped a new music video today from their Liquid EP, and it's AMAZING. The song, called "Soda," features so many flashy, metallic-infused early 2000s homages that we can barely keep up. (Obvi we're not gonna let that stop us from gathering every single look from this music video, though.) The video was styled by @LILGOVERNMENT and Hayley Pisaturo (who also assisted on Lady Gaga's "Marry The Night" video) and features enough plastic to officially solidify that Y2K fashion is BACK. *high-fives entire world*

Tags Boody, Le1f, Look By Look, Music Videos

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