Taylor by Taylor Swift fragrance.
Photo: Via @TSwiftFragrance
Good moooorning! We have some stellar news to get your day started off right: Taylor Swift debuted her third (!!!) fragrance today AND released a gorge campaign along with it. The new scent, appropriately called Taylor by Taylor Swift, follows in the footsteps of her perfumes Wonderstruck and Wonderstruck Enchanted. While her former scents definitely exuded a super glam, princess vibe (I mean, it's impossible for us to forget that IN. SANE. light pink Christian Siriano gown from her first campaign), Taylor told People StyleWatch she's going for something a little different this time around. "My first two fragrances were more about fairytales, but this fragrance is more about my own style, so I wanted the name to be more personal."


